Posts

Showing posts from 2017

How To Generate a Marketing Lead

How To Generate a Marketing Lead? What is a business without customer (I mean paying customers), to get a customer you need to promote your business to potential customers, customers that needs your product/service. For anybody to promote his/her biz requires a lead, This is post is about how to generate a marketing lead for marketing purpose. What is a Marketing Lead? Marketing leads are segment of individuals who have the tendency of buying your products or consuming your service (Consumer). They are your business life line, they are boss, so they should be treated with the utmost respect. The worst that could happen to any business is not to have a customer, so here I am sharing with you easy and cheaper step-by-step ways of generating and acquiring Marketing leads that you can convert to (Paying) Customers. 1.   Existing Contacts: Your Phone-book contacts are potential marketing leads, Social Network (Facebook, Twitter, LinkedIn, etc) friends and follower, email inbox,

Introducing Nano Start-up Business

Image
Introducing Nano Startup Business  What is a Nano Start-up Business (NSB)? A Nano Startup Business is a One Person business mostly operated online (But can be offline too) and operate in the informal Sector of the economy. This is smaller in comprising to Micro Startup  They are characterized by: #     Low Budget ($100<) #     Low income (between 00-000 dollars income) # Mostly No Physical Location # Funded by Personal Savings, Friend & Family Support, etc #      Zero Taxes # Payment into owners personal account # Unofficial operated # Black economy # Operated Solo Examples of Business that operates as Nano Startup Businesses (NSB) This is a non-exhaustive list of business common in the NSB domain: # Freelancing (Web Designing, Web Developers, Writers, etc) # Blogging # Supplies (Construction Suppliers, Hotel Utility Supplies, etc) # Quick Services (Home Delivery Services, Home Cleaning, etc) # Bulk SMS Service provider # E

Birth and Death of Bulk SMS Business in Nigeria

Birth and Death of Bulk SMS Business in Nigeria Bulk SMS business experience its birth in 2012, and experience it diminishing return in 2015-16, a lot of factors contributed to the birth and death of the business which nobody can blame anybody for it. This should serves as a learning point for anybody who wishes to go into any online business most especially any business promoted beyond the value. I believe Nigerian are smart set of people who always jump on the bandwagon of opportunities from whatever and wherever it is being presented to us. but we should also be cautious of jumping into bad businesses and investment opportunity or too good to be good opportunity. My experience learn from all years of developing various SMS solution has helped forged my new business model for a bulk SMS business and led to the creation of my own SMS solution meant for Personal and Business SMS needs at https://www.sms2profit.com I launched this simple website ( https://www.sms2profit.com ) i

MAY YOUR ROAD BE ROUGH

MAY YOUR ROAD BE ROUGH By Tai Solarin,  First Published in Nigeria Tribune on  Jan uary  1, 1964 I am not cursing you; I am wishing you what I wish myself every year. I therefore repeat, may you have a hard time this year, may there be plenty of troubles for you this year!   If you are not so sure what you should say back, why not just say, “Same to you”? I ask for no more. Our successes are conditioned by the amount of risk we are ready to take.   Earlier on today I visited a local farmer about three miles from where I live.   He could not have been more than fifty-five, but he said he was already too old to farm vigorously.   He still suffered, he said, from the physical energy he displayed as a farmer in his   younger days.   Around his hut were two pepper bushes. There were coco-yams growing round him.   There were snail shells which had given him meat. There must   have been more around the banana trees I saw. He hardly ever went to town to buy things. He was self-su